News and Events

Content Marketing

Content marketing workshop

Monday, 18 March 2019

Time: 9:00-13:00

Location: University of Bedfordshire, Post Graduate Centre, University Square, Luton, LU1 3JU

Content is the best way to engage with your customers and create Authority, Credibility and Trust.

This practical workshop will look at how to create good content and the right platforms to use it on. Understand your relevance and value and share that to drive customers to your business.

“Content is anything that communicates a message to your audience.” Ian Lurie

We’ll look at content through the lens of:

  • Customer Profile
  • Differentiation
  • Strategy
  • Brand

When you give your customers something to talk about they are teaching others about your business.

To book click here.

©2019 Be Central Bedfordshire

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